Growing up in Detroit, Michigan, Chad Future (Birth name David Lehre) has already appeared in Esquire Magazine's "Hot 100" list, Interviewed on 20/20, Rolling Stone, Billboard and GQ Magazine. His career started early, a pioneer of the Internet "Viral" movement amassing over 60 Million video views and quickly made the move to Los Angeles.
"My goal since I was very young has always been the exact same: To Entertain people. It's something I've been passionate about since I was 7 years old. My specific goals change on a yearly basis, but that overall goal stays true.", says Chad Future.
About 3 years ago, Chad had the amazing honor to host the American Music Awards live pre-show with Dick Clark Productions along with Coca-Cola. This was something he successfully did for 2 years in a row and got to spend a large amount of time backstage, on stage, and in the same space as the top musicians in the world.
"I got to watch them rehearse, conducted interviews and basically just surrounded by the culture for months. This energy I felt was so powerful, and inside my body was screaming: 'That's what I wanna do!' I don't know how to explain it in words, but it's a feeling we've all had before. That instinctive nudge from the universe that says, 'This is what you want. This is what you should be doing.' I guess the word is passion?"
Whatever you want to call it, it was a very real moment for Chad and something he would never forget. Not only did this experience show him he could do it, He also realized he was capable of anything. Watching Will.I.Am and Diddy 'Directing' their performances reminded Chad of what he already has been doing for 10 years while producing successful video projects.
"I challenge anyone to go watch 20 minutes of K-Pop music videos and not be blown away. Notice the level of precision they use in their performances. Check out the lighting, the sets, the choreography, the outfits, the video quality, the epic-ness, the production of the music... It is honestly the absolute top in the entire world. American music and videos are great, but they are not as big as K-Pop. The USA used to do this too, back in 1999/2000. Something happened around 2005 though, and, for the most part, our music videos and performances got really cheap and uninspired."
In true underdog fashion, Chad and his group of talented friends put all their energy together and started creating music, video and live performances in Hollywood. The Fans (Calling themselves Time Travelers) started showing their support for this unique infusion, "AK-Pop" style and realizing the Passion he has. Soon after debuting, Chad Future became the first Non-Asian to be invited to Perform in front of over 12,000 people at the Largest K-Pop Festival in the World, KCON.